Owee is our own product: an educational quiz app for children aged 5–10, guided by a friendly owl. We designed, built and run the whole stack in-house – the Unity app, the content platform behind it, and the cloud infrastructure it runs on.
Services
App Development, Game Development, Backend & Infrastructure
Owee, the friendly owl, in the treehouse world children grow as they learn
6,000+automated tests across the app, backend and website
12 daysfrom the iPad beta to iPhone and Android
556collectable cards, spec to release in 5 weeks
Watch
The Knowledge Base treehouse growing with each upgrade (in-app animations)
The challenge
Most educational apps drill facts and move on. We wanted a product that teaches: every question opens with a fascinating fact, an image or a short video, and every answer comes with a clear explanation.
That meant a large and growing library of rich-media questions, difficulty that adapts from age five to ten, and progress children can actually see – all inside an app parents can trust, with no adverts and no chat.
Our approach
The app is built in Unity and ships to iPad, iPhone and Android from one codebase. Progress is made visible through the Knowledge Base, a treehouse children build themselves, with 230 upgrades across 15 tiers, each arriving with its own animation.
Behind the app sits a Python (FastAPI) backend on AWS and a Next.js admin platform where the team authors questions, manages subjects and media, and runs campaigns. Content is delivered through S3 and CloudFront, and infrastructure is managed as code with Terraform.
The results
Owee is live on the App Store and Google Play, with regular releases adding new subjects, collectible Curiosity Cards and features for parents.
Running our own product end to end – from the build pipeline to app store optimisation and paid acquisition – feeds directly back into how we build and launch apps for clients.
Technical highlights
Cross-platform Unity app
one codebase shipping to iPad, iPhone and Android
Adaptive question engine
prioritises fresh challenges and waits to revisit tricky ones until the child is ready
Knowledge Base progression
a treehouse with 230 upgrades across 15 tiers that makes learning visible
Content platform
Next.js admin and FastAPI services for authoring rich-media questions, subjects and campaigns
Cloud infrastructure
AWS with PostgreSQL, S3 and CloudFront, managed as code with Terraform
Child-safe by design
no adverts, no chat, parental controls and up to five child profiles per family
Every question opens with a short story, then four answers, all read aloud
From a bare tree to a two-storey home: the treehouse grows with every upgrade
Legendary Curiosity Cards, the rarest of 556 collectable rewards
The Curiosity Cabinet on iPad, where every card a child earns is kept
Owee’s character set: dozens of poses and animations
Owee’s Big Questions: our animated science episodes for children
Children build their treehouse while parents follow their progress
Have a project in mind, or want to explore what’s possible? Talk to us.
Hello, I’m Lucy. What would you like to build, or what can I help you with?
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